Veganism is a philosophy and way of living that seeks to exclude—so far as is possible and practicable—all forms of exploitation of, and cruelty to, animals for food, clothing, or any other purpose. About one hundred million people have adopted a vegan lifestyle for ethical, environmental, health, and social reasons. Whether your motivation is compassion, sustainability, health, consistency, or curiosity, this page provides resources to help you move forward.
First, find your reason
Six doorways — one is almost always open
The programs and resources below help you move. But it’s easier — and it lasts longer — when it grows from a value you already hold. Which of these sounds most like you? Start there.
Love animals
You can’t bear to see the vulnerable suffer.
Value fairness
You believe in justice and the same rules for all.
Think for yourself
You decide your own path, free from domination.
Protect your people
You want a better world for those who come after.
Honor what’s proven
You trust what’s credible, responsible, and real.
Revere life
You want to live with integrity and respect for life.
Guided Vegan Transition Programs
Structured challenges, mentorship, meal plans, and evidence-based support designed to help you successfully transition to a healthy vegan lifestyle.
Free · 22-day guided transition
Challenge 22
Run by the nonprofit Animals Now, this free program has guided over 1.1 million people through a structured 22-day vegan experience. You get daily challenges, evidence-based tips, and 24/7 support from 400+ mentors and registered dietitians.
Start the challenge →
Plant-based diet guide · PDF
Kaiser Permanente
A clinical guide from Kaiser Permanente on the benefits of a low-fat, whole-food, plant-based diet. It covers plate-method portioning, daily serving guidelines, and strategies to help manage or reverse type 2 diabetes, high cholesterol, heart disease, and hypertension.
View the PDF guide →
Free · 21-day program
PCRM Vegan Kickstart
A 21-day interactive program built on decades of clinical research by physicians, dietitians, and chefs. Its low-fat plant-based menus are designed to support a healthy weight and lower the risk of obesity, type 2 diabetes, and heart disease.
Join the kickstart →
Build Healthy Habits with the Daily Dozen
Free app · iOS & Android
Dr. Greger’s Daily Dozen App
Created by Dr. Michael Greger of NutritionFacts.org and author of How Not to Die, this free tracker turns healthy eating into a simple daily routine. Instead of counting calories, you tick off the day’s servings of the healthiest foods — beans, greens, berries, cruciferous veggies, flaxseeds, and spices — plus water and exercise. It’s fully backed by peer-reviewed nutrition science and now includes progress tracking and the “21 Tweaks” from How Not to Diet.
Why aren’t you vegan yet?
“Everyone’s journey is different. Tell us what’s holding you back and we’ll help you find the most relevant resources.”
Some people are concerned about health. Others struggle with social pressure, convenience, cost, habit, or simply not knowing where to start. Tell us what’s holding you back, and we’ll help you find the most relevant resources, information, people, and support.
Type your reason above to see how it’s been answered.
Vegan Chefs & Recipe Creators
Looking for meal ideas, cooking skills, or kitchen inspiration? These chefs, authors, and creators can help make vegan eating simple, delicious, and enjoyable.
Derek Sarno
Pioneer of Plant-Based Innovation & Co-Founder of Wicked Kitchen
The former Director of Plant-Based Innovation at Tesco, Sarno has revolutionized global food systems and mass-market retail options. He brings fine-dining chef expertise down to a home-cooking level, utilizing cutting-edge techniques to create savory, satisfying plant-based meats, meals, and seafood.
Website
YouTube
Instagram
Tabitha Brown
Social Media Personality, Author & Culinary Mogul
Known affectionately as “America’s Mom,” she revolutionized mainstream vegan cooking with her warm, humorous approach. She has engineered highly successful multi-million dollar plant-based lifestyle partnerships, kitchenware collections, and seasoning lines across major retail shelves.
Website
YouTube
TikTok
Mark Reinfeld
Executive Chef of Vegan Summerfest & Vegetarian Hall of Fame Inductee
A legendary pioneer with over 25 years of vegan and raw food education experience. He leads massive commercial plant-based consulting campaigns for major tech companies and manages the heavy event-catering operations for the North American Vegetarian Society’s annual Summerfest.
Website
YouTube
Instagram
Chef Joya (Adjoa Courtney)
Award-Winning Celebrity Vegan Chef
A premier culinary artist celebrated for her extraordinary ability to completely “veganize” complex, heavy Southern comfort food, traditional soul food staples, and authentic Afro-Caribbean dishes. She teaches home cooks how to layer bold seasonings through her cookbooks and tutorials.
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YouTube
Instagram
Carleigh Bodrug
Viral Face & Author of PlantYou
A major digital content creator specializing in low-waste, budget-friendly, and highly accessible whole-food plant-based (WFPB) cooking. She is famous for her “Scrappy Cooking” concept, designed to help everyday home cooks minimize kitchen waste while creating simple, healthy meals.
Website
YouTube
Instagram
Dustin Harder
Host of The Vegan Roadie & Culinary Specialist
An acclaimed chef, author, and media personality who creates accessible everyday recipes. He is well-known for hosting digital series that map out the best plant-based restaurant scenes across the globe and consulting directly with medical nutrition organizations.
Website
YouTube
Instagram
Gabrielle Reyes
The Musical Vegan Chef & Founder of One Great Vegan
A vibrant singer, actress, and culinary host who uniquely infuses live musical performances and rhythmic video recipes into her platform. She teaches lively, colorful, and completely allergen-friendly vegan cooking to audiences worldwide.
Website
YouTube
TikTok
Joanne Molinaro
Author & Creator of The Korean Vegan
A former corporate attorney turned James Beard Award-winning author who masterfully reformulates complex, meat-heavy traditional Korean dishes into vibrant plant-based versions. Her cooking tutorials are renowned for being paired with deeply personal family storytelling.
Website
YouTube
TikTok
Kirk Haworth
Michelin-Starred Executive Chef & Co-Founder of Plates London
A visionary fine-dining chef who made history by earning an official Michelin star for a fully plant-based tasting menu concept. He leads high-end global gastronomy by elevating natural, whole plant foods with meticulous, artistic technique.
Website
Facebook
Instagram
Maya Leinenbach
Founder & Face of FitGreenMind
One of Europe’s most widely followed young plant-based creators. She specializes in fast-paced, high-energy video tutorials that break down globally inspired recipes, making simple, quick vegan cooking accessible to millions of digital viewers.
YouTube
Instagram
Nisha Vora
Founder & Head Recipe Developer of Rainbow Plant Life
A former corporate attorney who builds highly detailed, completely foolproof, and deeply flavorful globally inspired plant-based meals. Her platform is heavily trusted by home cooks looking for reliable meal-prep strategies and foolproof technique guides.
Website
YouTube
Instagram
Rachel Ama
Cookbook Author & Caribbean Plant-Based Pioneer
A prominent UK-based creator focusing on bold, flavor-packed Caribbean roots cooking, dance-infused tutorials, and accessible family meal-prepping.
Website
YouTube
Instagram
Richard Makin
Food Scientist & Creator of School Night Vegan
A recipe developer who focuses heavily on the scientific side of plant-based cooking. He is highly sought after for creating flawless vegan versions of complex baking, melting cheeses, and comforting junk food classics.
Website
Instagram
Todd Anderson
Creator of Turnip Vegan & Whole Food Innovator
A highly creative chef famous for hand-crafting unique plant-based meat and dairy alternatives. He utilizes clean, natural whole ingredients, wild foraging techniques, and specialized kitchen dehydration to create entirely original food textures.
Website
YouTube
Instagram
Cooking for Peanuts
Plant-Based Nutrition & Whole Food Recipe Developer
Created by Nisha Melvani, a registered dietitian, this platform specializes in easy, nutrient-dense, and family-friendly vegan recipes. It focuses heavily on whole foods, practical meal prep, and creative ways to incorporate plant-based proteins into everyday cooking.
Website
YouTube
Instagram
Spicy Moustache
Urban Homesteading & Zero-Waste Culinary Creator
Run by Alessandro Vitale, this platform teaches millions how to grow their own food in small urban spaces and turn those harvests into stunning plant-based meals. The content heavily emphasizes zero-waste cooking, wild foraging, and natural food preservation techniques.
Website
YouTube
Instagram
Trusted Organizations & Experts
Explore evidence-based nutrition, lifestyle medicine, health, and educational resources from some of the most respected organizations and experts in the plant-based movement.
VeganHealth.org
Evidence-based vegan nutrition from registered dietitians, covering every nutrient and life stage.
NutritionFacts.org
Dr. Michael Greger’s free library turning peer-reviewed research into clear videos and articles.
Physicians Committee (PCRM)
Physician-led nonprofit advancing preventive, plant-based clinical medicine.
Am. College of Lifestyle Medicine
The leading medical body treating and reversing chronic disease through lifestyle change.
Rochester Lifestyle Medicine
Trains clinicians in nutrition, movement, sleep, and behavior change for whole-person health.
Lifestyle Telemedicine
Virtual care built around whole-food plant-based nutrition and lifestyle medicine.
TrueNorth Health Center
Specialists in medically supervised fasting and plant-based recovery from chronic illness.
Hippocrates Wellness
Immersive retreats centered on raw living foods and holistic lifestyle transformation.
Dr. Joel Fuhrman
Board-certified physician and author known for nutrient-dense, plant-based eating.
National Health Association
One of the oldest groups promoting plant-based living, fasting, and natural health.
Ornish Lifestyle Medicine
The first program clinically proven to reverse heart disease through lifestyle alone.
Forks Over Knives
A premier whole-food, plant-based resource born from the landmark documentary, with science-based articles, recipes, and tools to help prevent and reverse chronic disease.
Plant Based Science London
Translates peer-reviewed clinical research on plant-based nutrition, disease prevention, and longevity into accessible, actionable guidance.
T. Colin Campbell Center for Nutrition Studies
Founded by Dr. T. Colin Campbell of The China Study, offering a rigorous plant-based nutrition certificate taught by 25+ medical and scientific experts.
Married to Health
Family-friendly plant-based recipes, coaching, and everyday guidance.
Mic the Vegan
Popular science communicator breaking down nutrition studies and health myths.
Bite Size Vegan
Emily Moran Barwick’s accessible lessons on veganism, ethics, and common questions.
Climate Healers
Connects food systems to climate change, sustainability, and the environment.
Advocacy, Community & Connection
Connect with organizations, communities, events, and advocates working to support vegan living, protect animals, and create a more compassionate world.
Allied Scholars for Animal Protection (ASAP)
Institutional Campus Infrastructure & Animal Advocacy Training Network
Founded by Dr. Faraz Harsini, this nonprofit builds long-term animal advocacy infrastructure across top colleges and universities. It trains the next generation of student, research, and healthcare leaders through campus outreach and academic seminars, and partners with university dining halls to expand accessible plant-based menus.
Website
YouTube
Instagram
AVA Summit
Global Farmed Animal Advocacy Collective & Strategic Event Network
A core anchor of the global animal protection movement, this international collective coordinates high-impact summits that unite practitioners, researchers, and movement builders. Spanning continents from Africa to Asia to Europe, it accelerates evidence-based strategy, funding access, and coalition-building to drive systemic change across food systems.
Website
YouTube
Instagram
Vegan Summerfest
Annual Plant-Based Lifestyle Educational Conference & Gathering
Organized by the North American Vegetarian Society for over 50 years, this five-day conference helps attendees understand preventing and reversing chronic disease through a whole-food, plant-based diet. It features 40+ medical experts, dietitians, and activists, plus chef-crafted plant-based dining and fitness workshops.
Website
Facebook
VGN Social
Digital Networking Ecosystem & Plant-Based Community Platform
A virtual space built to foster connection, resource sharing, and community within the global plant-based movement. It serves as an active hub where organizers, creators, and everyday vegans network, share lifestyle guides, and find local meetups and supportive digital circles.
Website
YouTube
Instagram
Happy Healthy Vegan
Plant-Based Lifestyle & Fitness Advocacy
A long-running educational platform focused on the real-world benefits of a high-carb, whole-food vegan diet. It debunks common plant-based myths, discusses current nutrition news, and highlights vegan fitness, longevity, and compassionate living.
Website
YouTube
Instagram
Hench Herbivore
Nutritional Science & Plant-Based Strength Coaching
Run by a certified personal trainer and nutritionist, this platform bridges the gap between ethical veganism and elite physical fitness. It dismantles misconceptions about plant-based protein, critiques popular dietary trends using scientific data, and offers evidence-based health coaching.
Website
YouTube
Instagram
Jane UnChained (UnchainedTV)
Animal Rights Journalism & Non-Profit Global Media Network
Founded by award-winning journalist Jane Velez-Mitchell, this non-profit news network documents animal rights campaigns, environmental breakthroughs, and vegan culinary innovations globally. It functions as an essential, high-impact broadcasting hub for the modern compassionate movement.
Website
PETA
Global Animal Rights & Grassroots Investigative Advocacy
The largest animal rights organization in the world. PETA educates the public through global campaigns, undercover cruelty investigations, legal actions, and extensive resources that make transitioning to an entirely cruelty-free, plant-based lifestyle accessible to millions.
Website
YouTube
Instagram
Vegan Action
Trademark Consumer Certification & Institutional Outreach
A dedicated non-profit focused on reducing animal suffering and environmental impact through consumer certification. They administer the globally recognized “Certified Vegan” logo, helping consumers easily identify verified, cruelty-free products.
Website
YouTube
Instagram
Vegan Outreach
Grassroots Educational Mentorship & Food Justice Campaigns
An impactful international non-profit working to end animal exploitation through targeted community leafleting, public food challenges, and their structured “10 Weeks to Vegan” mentorship curriculum, which supports thousands transitioning to plant-based diets.
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YouTube
Instagram